The most ambitious brands move beyond traditional communication to create immersive experiences audiences can truly step into—experiences where storytelling, technology, and the built environment come together as one. Sean O’Connor has spent more than three decades helping global brands do exactly that, leading the design of environments where content, digital systems, and physical space converge to create emotionally resonant, high-impact experiences that drive business outcomes and foster meaningful connections with both employees and customers.

As Chief Creative Officer of Downstream, a global experiential design agency with offices in Amsterdam, New York City, and Portland, Oregon, Sean leads a multidisciplinary design team that continually push the boundaries of how technology enhances storytelling and customer experience within the built environment. Downstream’s work spans a wide range of sectors and scales, partnering with brands such as Nike, JPMorgan Chase, Google, Miro, FC Barcelona, the Las Vegas A’s, and Stripe, among others.

At the core of the work Sean helps lead is a belief that great experiences create momentum and meaningful business impact. These environments are designed to help organizations move faster, think differently, and connect more deeply with their people, partners, and audiences. At a time when face-to-face connection matters more than ever, Downstream’s work is intended to accelerate innovation, inspire shared experiences, and build lasting human connections.